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Montbello began as a suburban-style development, the first major annexation of privately owned land to the far northeast area of Denver, taking place in September, 1965. The annexation included almost … Read More

The East Colfax neighborhood has roots dating back to the late 1850s, when a branch of Smoky Hill Trail brought gold seekers arriving by horse and wagon on what today … Read More

Five Points was one of the earliest neighborhoods developed outside the original boundaries of the congressional land grant awarded to Denver in 1864. In the late 1860s, several additions to … Read More

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The Lucero Team powered by Keller Williams Urban Elite

Gene Lucero

Eugene R. Lucero (Gene Lucero) is the CEO and Principal of the Lucero Financial Group that includes Lucero Real Estate, Lucero Mortgage, and Lucero Tax & Accounting located in Denver, … Read More

Lupe Madril

Lupe brings significant professional experience to the Lucero Financial Group team. She served nine years as an assistant for a commercial brokerage company, and for the past five years has … Read More

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The Lucero Financial Group
 

The Lucero Real Estate Team, powered by Keller Williams Reality Urban Elite

The Lucero Real Estate Team, founded by Gene Lucero in 1983, combined its business with other local real estate veterans to establish the new Keller Williams Urban Elite market center. Lucero Real Estate powered by KW Urban Elite provides award winning residential and commercial real estate services in the Denver metro area. The Lucero Team is located in the new retail space inside Plaza38 at Lowell on 3550 W. 38th Ave.  

Lucero Mortgage

Lucero Mortgage, formerly known as Colorado Tierra Mortgage, is Lucero Financial Group’s mortgage partner. Lucero Mortgage has been proudly serving the Denver community since 2000 by providing residential financing including FHA, VA, conventional, jumbo and reverse mortgages. Lucero Mortgage also offers small business, commercial, and SBA financing.

Sonrisa Holding, LLC.

Sonrisa Holding, LLC is a real estate investment partner of the Lucero Financial Group.  It presently includes Plaza38 at Lowell among its varied holdings. Sonrisa Holding is comprised of various land, retail and numerous residential investment properties. It is an entity that continually seeks out innovative projects and pursues interesting new opportunities.

Plaza38 at Lowell

Plaza38 at Lowell is a beautiful, new multi-use shopping center with 30,000 square feet of retail space located at the ground level of the Alexan West Highlands apartment complex on the corner of 38th Avenue and Lowell Boulevard in Denver. Plaza38 at Lowell contains both retail shopping as well as a Food Hall space with several of Denver’s finest bars and restaurants.